A product market grid in enterprise planning determines if an organization is serving their current market or future market. Compile a product market grid with suggestions from a advertising and marketing professor, enterprise entrepreneur and technique guide on this free video on enterprise.
Knowledgeable: Dr. David Furse
Contact: www.vanderbilt.edu
Bio: Dr. David Furse has greater than 30 years expertise as a advertising and marketing professor, enterprise entrepreneur and technique guide.
Filmmaker: Dimitri LaBarge
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